The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
Sung by and featuring Kailash Kher and Monali Thakur, and also featuring Bollywood star Kangana Ranaut, this rousing anthem was created to urge citizens to become cleanliness ambassadors and take ownership when it comes to keeping our surroundings clean. We also amplified the campaign by creating extensions through TVC spots with messaging from Kailash Kher […]
Sung by and featuring Kailash Kher and Monali Thakur, and also featuring Bollywood star Kangana Ranaut, this rousing anthem was created to urge citizens to become cleanliness ambassadors and take ownership when it comes to keeping our surroundings clean. We also amplified the campaign by creating extensions through TVC spots with messaging from Kailash Kher […]
Sung by and featuring Kailash Kher and Monali Thakur, and also featuring Bollywood star Kangana Ranaut, this rousing anthem was created to urge citizens to become cleanliness ambassadors and take ownership when it comes to keeping our surroundings clean. We also amplified the campaign by creating extensions through TVC spots with messaging from Kailash Kher […]
A multi-celebrity campaign featuring Shahrukh Khan, Aishwarya Rai Bachchan, Shankar Mahadevan, Sachin Tendulkar, and others, these ad films were created to urge citizens to participate in the annual Swachh Survekshan intercity competition. The campaign was supported by a range of TVCs and radio spots covering a variety of topics like littering, open defecation, waste segregation, […]
A multi-celebrity campaign featuring Shahrukh Khan, Aishwarya Rai Bachchan, Shankar Mahadevan, Sachin Tendulkar, and others, these ad films were created to urge citizens to participate in the annual Swachh Survekshan intercity competition. The campaign was supported by a range of TVCs and radio spots covering a variety of topics like littering, open defecation, waste segregation, […]
A multi-celebrity campaign featuring Shahrukh Khan, Aishwarya Rai Bachchan, Shankar Mahadevan, Sachin Tendulkar, and others, these ad films were created to urge citizens to participate in the annual Swachh Survekshan intercity competition. The campaign was supported by a range of TVCs and radio spots covering a variety of topics like littering, open defecation, waste segregation, […]
Swachh Bharat is a mission close to the heart of Prime Minister Narendra Modi. One of the first government campaigns undertaken by us, this commercial featuring Indian cricketer Suresh Raina encouraged citizens to become more aware and participate in the clean India movement.



