Meant to encourage reverse migration, we created TVCs to highlight the Government of India’s North East BPO Promotion Scheme (NEBPS). Envisaged as part of the Digital India Programme under the guidance of India’s Minister for IT, Ravi Shankar Prasad, this scheme was intended to increase reverse migration while promoting the employment of north-eastern youth in […]
IWe worked closely with the then Union Minister of State for Home Affairs, Kiren Rijiju, and Tourism Secretary, Government of Arunachal Pradesh, Dr Joram Beda, to organise the state’s first tourism conclave. For this event, we helped onboard corporate partners like MakeMyTrip and Oxigen Wallet, who signed an MoU with the tourism department to facilitate […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
The essence of the Swachh Bharat Mission revolves around positive messaging towards swachhata (cleanliness). To usher in the sixth year of the mission, we created TVCs and radio spots to raise awareness on the importance of swachhata and roped in celebrities Anil Kapoor and Shilpa Shetty. The aim of the campaign was to educate the […]
Sung by and featuring Kailash Kher and Monali Thakur, and also featuring Bollywood star Kangana Ranaut, this rousing anthem was created to urge citizens to become cleanliness ambassadors and take ownership when it comes to keeping our surroundings clean. We also amplified the campaign by creating extensions through TVC spots with messaging from Kailash Kher […]
Sung by and featuring Kailash Kher and Monali Thakur, and also featuring Bollywood star Kangana Ranaut, this rousing anthem was created to urge citizens to become cleanliness ambassadors and take ownership when it comes to keeping our surroundings clean. We also amplified the campaign by creating extensions through TVC spots with messaging from Kailash Kher […]
Sung by and featuring Kailash Kher and Monali Thakur, and also featuring Bollywood star Kangana Ranaut, this rousing anthem was created to urge citizens to become cleanliness ambassadors and take ownership when it comes to keeping our surroundings clean. We also amplified the campaign by creating extensions through TVC spots with messaging from Kailash Kher […]
