Govt Swachh Bharat Mission

ODF 2022

ODF was a campaign to make India ‘Open Defecation Free’, by the Ministry of Housing and Urban Affairs. The program included introducing the Swachhata app and google toilet locator, showcasing how technology played a big role in this cause. From creative conceptualizing to final execution it was an Offbeet initiative through and through.

Govt

Jal Shakti Abhiyan (2019)

For this campaign on water conservation, we created a rap video, sung by and featuring children. The objective of the video was to sensitise people about the need for water conservation, and the ways in which they can go about achieving it, like through rainwater harvesting. We also got celebrities like Sachin Tendulkar, Varun Dhawan […]

Govt

North East BPO Promotion Scheme: Part 1

Meant to encourage reverse migration, we created TVCs to highlight the Government of India’s North East BPO Promotion Scheme (NEBPS).  Envisaged as part of the Digital India Programme under the guidance of India’s Minister for IT, Ravi Shankar Prasad, this scheme was intended to increase reverse migration while promoting the employment of north-eastern youth in […]

ANTEATER1

AMBISONIX